Put Your Hours on Maps Before Someone Drives to the Door

Put Holiday Hours on Maps Before the Holiday

Holiday hours belong on Maps before someone sits in the parking lot. After that, you already lost the call.

In Bozeman, on the way up Bridger, and across the Gallatin Valley, the map pack is often the storefront. A visitor does not dig through your Facebook page from the car. They tap the listing. If it still says open and the door is locked, they call the next place.

Change the hours the same day you change the door

Google Business Profile lets you set special hours for holidays. Use them. Labor Day, Thanksgiving week, Christmas Eve. Do it when you decide the schedule, not the morning of.

Then match the rest:

• Same name, address, and phone on the site, the listing, and the chamber page
• Photos that look like this month, not July
• Tap-to-call that works on a phone

Do this check on your phone. That is how customers see you.

Do not buy ads into a closed look

Paid search cannot fix a listing that lies. It only pays more people to see the wrong hours. BrightLocal found 52% of people started their last local-business search on Google Search, 9% on Maps, and 71% used Google at some point. That crowd will believe whatever Maps says.

If you run different hours for locals and for holiday weekends, say so on the listing. Vague “seasonal hours” helps nobody sitting in the lot.

Why JTech

This is local search we already do for valley shops: Maps, reviews, and the page that receives the click. If your holiday hours are still in someone’s head and not on the listing, walk it with us before the next long weekend.