WBEditing
PROJECT OVERVIEW
Our web design team created a modern, easy-to-update, compelling editing portfolio site for WBEditing.
WBEditing is a manuscript editing business that helps authors tell compelling stories at any level — from basic grammar to ghostwriting. Their clients almost always vet WBEditing through their website first before they meet in person. This made a thorough, simple, and engaging portfolio website essential.
What We Did
What We Did
WBEditing's clients are busy, so they make decisions quickly. We prioritized creating a website with information architecture that:
- Featured WBEditing's past work both on the home page and a dedicated gallery page so their work is never far away
- Offered a fully featured backend that would allow WBEditing to easily update their website as the market shifts
- Offered a biography of WBEditing's owner, Will Bennet, and a full breakdown of the services he offers to add a personal touch
- Included a detailed testimonial page that reinforces WBEditing's professionalism
Our web design team's refresh efforts extended to WBEditing's branding as well. We created a warm, book leather inspired color palette of browns and tans and modernized their webpage layout. Each change we made increases the chance that WBEditing’s clients will book their editing services.
Success
WBEditing's new website makes them extremely competitive in the manuscript editing space. Furthermore, our functional upgrades, on top of the design refresh, created a site that WBEditing can rely on to convert new customers for years to come.
We're excited to see how WBEditing's refreshed marketing website will help their business grow.