JTech Week: Cross-Training for Customer-Centered Excellence
By Chelsey Collimore - Last Updated on 08/12/2025
The Highlight Reel: Our Team Takes Flight Through an Intensive Week of Collaboration
Last week, our entire team gathered in Bozeman for an intensive cross-training event—bringing together designers, developers, marketers, and strategists to swap skills, share ideas, and strengthen our collaboration. This hands-on week wasn’t just about learning new tools; it was about deepening our ability to build smarter, more creative, and more effective websites for Montana businesses. From refining UX strategies to exploring fresh development techniques, we left energized and ready to deliver even stronger results, while delivering solutions that help Montana businesses soar.
This year, that word “soar” seemed to follow us everywhere—
Did We Mention Birds?
Maybe it was our bird-themed float… or the early morning birdwatching… or the quirky bird art hanging in the office. Either way, this year’s impromptu theme sure seemed to be a bird in the hand—and yes, someone shouted, “There’s Big Bird!”
An innocent enough question—“What would your spirit bird be?”—quickly took flight in our office, turning into a full-blown flock of personalities.
Max, [our ever-curious “owl”] has been swooping into the custom CMS development side—learning how to structure content so it’s lightning-fast and easy to manage. Chris, [the “falcon” of our flock] has been picking up speed from the SEO team, sharpening his ability to design with ranking power and web page performance optimization built in. Meanwhile, Kari and Felix—[our “fairy wren” and “heron” duo]—have been rebuilding UX with a focus on improving read time and accessibility, while our dev crew [arctic terns] Patrick and Zach fine-tune load scripts to keep things flying smoothly.
But what’s a team without its guiding spirit birds? Josh and Nikki [a pair of kingfishers]—known for their striking colors, sharp focus, and lifelong partnerships—lead the work, inspire the fun, and guide every flight our team takes.
All Inside Jokes Aside — Our Learning is Focused on Strong Performance
As a leading website design company in Bozeman, we know our strength comes from sharing skills across disciplines—because great websites aren’t built in silos.
Hendrix [Baby Baldie] guides with Clarence [Bald Eagle]
Cross-training fuels our adaptability and creative edge, ensuring we can tackle any challenge—whether it’s crafting e-commerce sites with frictionless shopping experiences, developing custom CMS solutions, optimizing for SEO, or delivering responsive designs that look flawless on every device.
The result? A team that’s not just skilled, but fully in sync and ready to build websites that work as hard as you do.
About Chelsey Collimore
Chelsey, JTech’s Marketing Manager, holds a Master’s in Information Systems Management from the University of Arizona, specializing in Business Intelligence. With over 20 years of marketing experience, she crafts data-driven, impactful content that resonates with audiences. A lifelong learner, Chelsey stays ahead of industry trends through podcasts and online courses. Outside work, she enjoys hiking, Dragon Boat racing, concerts, and adventures with her dogs, Skogar and Thicket.