New Website for LaNeige Bridal & Tuxedo
LaNeige Bridal & Tuxedo is a formalwear boutique with stores located in Boise, Idaho Falls, Twin Falls, Pocatello and Casper, WY. They specialize in offering brides and their families an exceptional experience while choosing their dress. They also offer Quinceanera dresses, bridesmaids dresses, plus size dresses, modest dresses catered to the Latter-Day Bride and tuxes and suits.
For LaNeige, our team ensured the design of the site featured their beautiful custom imagery, and used the content of the site to drive new brides to booking an appointment with one of the stylists at their closest location. Strong calls to action to “Book an Appointment” were an important feature throughout, as was using the custom copy to illustrate what sets LaNeige apart from other bridal shops. We were also able to embed the company’s instagram feed onto their home page to keep imagery fresh and engaging, and integrated their existing Bridal Live scheduling system so new clients can book an appointment with ease.
We encourage you to check out this beautiful new site — we had a great time working on it and know it will serve LaNeige for years to come!
About Mira Brody
Mira Brody is an editor, writer, and marketing expert with 12+ years of experience. She has worked as a local news reporter, a writer/editor, and as a leader in large-scale branding strategy. Mira worked at JTech as the staff writer and editor for internal and client projects from March 2015 to December 2019.
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