Launching a New Digital Home for Ridge Athletic Clubs
By Chris Pontin - Last Updated on 07/20/2026
Every website launch represents a fresh beginning.
After months of planning, design, development, testing, photography, content organization, and countless conversations, there's finally a moment when all of that work comes together and goes live for the public to experience.
This week, we're excited to celebrate the launch of the new website for Ridge Athletic Clubs.
For more than 25 years, The Ridge has been helping people throughout the Gallatin Valley build healthier lives. Since opening in 1999, they've grown from a single location into one of Montana's premier fitness destinations, serving everyone from young athletes and busy families to seniors, competitive athletes, and people simply looking for a welcoming place to stay active.
That sense of community became the foundation for this project.
A Website That Reflects the Experience
When someone walks into either Ridge location, they're greeted by far more than rows of equipment.
They'll find group fitness classes in full swing, swimmers in the aquatics center, parents checking children into Ridge Kids, personal trainers working one-on-one with clients, and members catching up with friends before or after a workout.
The website needed to capture that same energy.
Rather than simply listing amenities, our goal was to create an experience that helps prospective members understand what makes The Ridge different. Every page was designed to guide visitors naturally through the club's offerings while making it easy to learn about memberships, explore programs, and find the information they need.
Built for Today's Members
Modern fitness websites have to do much more than look good.
Members expect quick access to schedules, training information, facility details, and online resources whether they're visiting from a desktop at work or checking their phone before heading to the gym.
The new Ridge website was built with that in mind.
The experience is fully responsive across devices, easier to navigate, and organized around the way members actually use the site. Clear calls to action, streamlined navigation, and thoughtfully structured content help visitors spend less time searching and more time engaging with everything the club has to offer.
Curated resources for member convenience!
Built to Grow
Easily compare membership packages
A successful website isn't something that's finished the day it launches, it's a foundation that should continue supporting an organization as it grows, evolves, and introduces new programs and services.
The new Ridge Athletic Clubs website was built with flexibility in mind, making it easier to expand content, publish updates, and continue serving both current members and future ones for years to come.
Congratulations to the Ridge Team
A huge thank you goes to the entire Ridge Athletic Clubs team for their partnership throughout the design and development process. Their passion for creating a welcoming fitness community was evident from the very first conversations, and that commitment helped shape every aspect of the finished website.
We're proud to have played a small role in helping tell their story online and can't wait to see how the new site continues to serve both current members and those discovering The Ridge for the first time.
Take a look at the new website and explore everything Ridge Athletic Clubs has to offer at ridgeathletic.com!
The Ridge Athletic Leadership Team
About Chris Pontin
Chris is JTech’s Production Project Coordinator with over 15 years of experience in web development and design. He holds a Bachelor’s degree in Computer Information Systems and is CompTIA A+ certified, blending technical expertise with creative problem-solving. An adept writer as well, Chris contributes to content creation alongside leading project coordination and overseeing platform maintenance—helping deliver thoughtful, user-focused digital solutions.
