JTech Communications just launched phase two of our awareness campaign for Yogo Sapphires on behalf of Bozeman-based jeweler The Gem Gallery. The second phase of our advertising campaign for The Gem Gallery introduces the Yogo Sapphire to the national vocabulary of fine jewelry. This is a targeted internet marketing campaign, employing search phrases to reach customers across the nation — not only those who are already familiar with Yogo Sapphires, but also those who are interested in sapphires and gemstones but unfamiliar with the natural beauty of Montana's Yogo Sapphires.
