The Importance of an Annual Website Audit
The greater your online presence the greater the importance of performing regular audits, keeping the information you’re providing up to date but also enhancing how you do business online. We recently completed the results of such an audit for the Northwest Regional Telehealth Resource Center, who has been providing technical assistance to telehealth resources in underserved and rural areas of the country since 2005. NRTRC keeps their dynamic site up to date as a day to day part of their business, but in this audit they found a variety of improvements and additions that would allow them to save time.
The most significant improvement is the ability for new members to sign up through the site. This new page includes a form, the ability to choose a membership type, upload your company logo and submit the membership request for the NRTRC staff to review. To their site we also added a Twitter feed, social media icons throughout, PDF generation for conference schedules and a Telehealth News page.
We hope these updates serve NRTRC well for many years to come! If its been a while since you’ve thought through how you can enhance your site to save time and make you more money, we’d be happy to help you improve your site or at least get it up to date.