JK Adams Offers Product Personalization
A longtime client, JK Adams, has asked us to enhance a products personalization feature on their online store, allowing customers to engrave names, initials or a design into their cutting boards and other premium products. This manufacturer sells custom hardwood kitchen accessories on their advanced ecommerce website.
Customers have the option of applying text or an engraved design onto their purchased items. Previously, there was just a single field to enter text, such as initials, a last name or date. Recent site improvements allow additional font and design selections. When a design is chosen, the form changes to accommodate the number of lines it allows. This provides users with more options and clear directions when designing their product.
This is just one example of the many ongoing website improvements we provide our clients in order to keep their sites serving them to the highest of their abilities — in this case it provided the customers of JK Adams with a refined web shopping experience.
About Mira Brody
Mira Brody is an editor, writer, and marketing expert with 12+ years of experience. She has worked as a local news reporter, a writer/editor, and as a leader in large-scale branding strategy. Mira worked at JTech as the staff writer and editor for internal and client projects from March 2015 to December 2019.
More articles by Mira: The Pastas of Programming | The Good, Bad and Ugly of Company Slogans | Note Taking Improves Workplace Skills